AI Insights · Timothy · July 2025
Top 5 Travel and Local Apps Performance in Australia Q2 2025
Explore the performance trends of the top 5 travel and local apps in Australia during Q2 2025, highlighting key metrics like downloads and active users.
In the second quarter of 2025, the travel and local app sector in Australia saw notable trends across the top 5 apps. According to data from Sensor Tower, these apps experienced varying patterns in weekly downloads and active users.
Booking.com: Hotels & Travel maintained a strong presence with weekly downloads starting at approximately 25K and steadily increasing to over 30K by the end of June. Active users showed a fluctuating pattern, peaking at about 1.3M in mid-April, before settling around 978K by the quarter's end.
Trip.com: Book Flights, Hotels experienced growth in downloads, which rose from around 27K to 34K. Active user numbers followed a similar upward trend, starting at 116K and climbing to 166K.
Virgin Australia showed a consistent increase in downloads, beginning at 19K and reaching 22K by the end of the quarter. Active users hovered around the 250K mark, dipping slightly mid-quarter but rebounding by the end of June.
Airbnb saw a moderate rise in downloads, starting at 19K and ending at 21K. Active users experienced fluctuations, with a significant drop in late April to 528K, but recovering to 684K by the quarter's conclusion.
Finally, EasyPark - Parking made easy had a steady increase in downloads, from 19K to 21K. Active users showed resilience, peaking at 519K in April, with some fluctuations but ending strong at 499K.
These insights highlight the dynamic nature of the travel and local app market in Australia. For more detailed analytics and insights, visit Sensor Tower's platform.
